Hi, I’m Julio!

Born and raised in Madrid, I traded its sunshine and incredible food for an international career that brought me to Amsterdam a decade ago. With a deep passion for stories, culture, and human behavior, I help brands craft concepts that resonate - blending creativity with strategic insight to shape ideas that leave an impact.

Over the past 15 years, I’ve led the global creative for adidas Football and Philips, and have collaborated with icons such as Apple, Dove, Nestlé, Porsche, and Volkswagen - delivering strategic and conceptual work that has made its mark worldwide.

My work has been featured in museum collections, international headlines, and United Nations climate conferences, earning recognition at D&AD, Effie, Cannes Lions, and The One Show.

©Lin Woldendorp

Clients

Brands

Adidas Football (Global CD), Philips (Global CD), Apple, Dove, Johnson & Johnson, Coca Cola, Vodafone, Nestlé, Volkswagen, Konami, Ticketmaster, Ferrero, Porsche, Tabasco, TomTom, Flixbus, Coty, UNICEF, The Salvation Army.

Agencies

TBWA, Ogilvy, R/GA, BETC, TBWA/MAL, McCann, BBDO, SidLee, Dentsu Creative, VML, Proximity BBDO and others.

Recognitions

Awards

+100 awards at Cannes Lions, D&AD, One Show, Clio, Effie and others.

Coverage

Featured in Highsnobiety, Vogue, HYPEBEAST, The Sunday Times and others.

Education

Master’s Degree in Creative Writing

Hyper Island Brand Strategy & Storytelling

THNK School of Leadership

Kind Words

Tristan Lenczner - Senior Creative BETC

“Julio knows how to develop award winning work that is culturally relevant, transformative and effective. His ideas are always innovative, passionate and exciting!”

Thamar Keuning - CSR Salvation Army

“Julio is clearly driven to support important societal goals with his creative ideas - he is a bit of a creative activist. He did some amazing work for us at Salvation Army”